
A Guide to Google Ads Bidding Strategies
The Google Ads platform offers a diversity of bidding strategies from Manual CPC Bidding to Target ROAS. "So do I choose manual bidding or automated bidding?" That’s a question that often plagues many advertisers when facing a new campaign, and with so many options it can be difficult to choose the right one for you. This guide looks to provides an introduction into the bidding strategies and a brief insight into how they could help your online campaigns. The different types